Website Administration
Team Engine
With any robust, industry-specific tool like Team Engine there comes a level of openness and flexibility that may be intimidating to users without proper guidance or examples to build upon
With a wealth of use cases to speak on, I led a series of workshops and ideation sessions that exposed and formalized the most in-demand use cases for use with their app
Users are now able to imagine their own use cases through the uniform and clear examples given, as well as being given 1-click widgetry that makes communicating with their teams a breeze
Team Engine is an HR automation platform designed for companies with field-based or deskless workers. It streamlines hiring and employee communication through automated text messaging, AI-driven applicant tracking, and multilingual support—making it easier to recruit, engage, and retain blue-collar teams.
An effective means of communicating product value is through the use of examples and use cases, so that the potential users can imagine themselves and their team making similar use of the tools. To get the most out of their product marketing, I ran Team Engine's stakeholders through a series of exercises to not only surface their most-relevant use cases, but to assemble a user friendly copy and paste functionality for customers of their products to hit the ground running.
Website Administration
Team Engine
With any robust, industry-specific tool like Team Engine there comes a level of openness and flexibility that may be intimidating to users without proper guidance or examples to build upon
With a wealth of use cases to speak on, I led a series of workshops and ideation sessions that exposed and formalized the most in-demand use cases for use with their app
Users are now able to imagine their own use cases through the uniform and clear examples given, as well as being given 1-click widgetry that makes communicating with their teams a breeze
Website Administration
Team Engine
With any robust, industry-specific tool like Team Engine there comes a level of openness and flexibility that may be intimidating to users without proper guidance or examples to build upon
With a wealth of use cases to speak on, I led a series of workshops and ideation sessions that exposed and formalized the most in-demand use cases for use with their app
Users are now able to imagine their own use cases through the uniform and clear examples given, as well as being given 1-click widgetry that makes communicating with their teams a breeze
#webflow #human-resources #talent-management